diff --git a/rtv/content.py b/rtv/content.py
index d7a8b97..1571480 100644
--- a/rtv/content.py
+++ b/rtv/content.py
@@ -180,7 +180,8 @@ class BaseContent(object):
                           else '[deleted]')
         data['permalink'] = clean(sub.permalink)
         data['subreddit'] = strip_subreddit_url(sub.permalink)
-        data['url'] = ('(selfpost)' if is_selfpost(sub.url) else clean(sub.url))
+        data['url_full'] = clean(sub.url)
+        data['url'] = ('selfpost' if is_selfpost(sub.url) else clean(sub.url))
 
         return data
 
diff --git a/rtv/submission.py b/rtv/submission.py
index ec9cfed..240e438 100644
--- a/rtv/submission.py
+++ b/rtv/submission.py
@@ -1,5 +1,6 @@
 import curses
 import sys
+import webbrowser
 
 import six
 
@@ -36,24 +37,23 @@ class SubmissionPage(BasePage):
                 self.move_cursor_down()
                 self.clear_input_queue()
 
-            # Refresh page
             elif cmd in (curses.KEY_F5, ord('r')):
                 self.refresh_content()
                 self.draw()
 
-            # Show / hide a comment tree
             elif cmd in (curses.KEY_RIGHT, curses.KEY_ENTER, ord('l')):
                 self.toggle_comment()
                 self.draw()
 
+            elif cmd == ord('o'):
+                self.open_link()
+
             elif cmd == curses.KEY_RESIZE:
                 self.draw()
 
-            # Go back
             elif cmd in (ESCAPE, curses.KEY_LEFT, ord('h')):
                 break
 
-            # Quit
             elif cmd == ord('q'):
                 sys.exit()
 
@@ -70,6 +70,13 @@ class SubmissionPage(BasePage):
         self.nav.page_index, self.nav.cursor_index = -1, 0
         self.nav.inverted = False
 
+    def open_link(self):
+
+        # Always open the page for the submission
+        # May want to expand at some point to open comment permalinks
+        url = self.content.get(-1)['permalink']
+        webbrowser.open_new_tab(url)
+
     def draw_item(self, win, data, inverted=False):
 
         if data['type'] == 'MoreComments':
diff --git a/rtv/subreddit.py b/rtv/subreddit.py
index d477d7d..59cc3f2 100644
--- a/rtv/subreddit.py
+++ b/rtv/subreddit.py
@@ -34,7 +34,6 @@ class SubredditPage(BasePage):
                 self.move_cursor_down()
                 self.clear_input_queue()
 
-            # View submission
             elif cmd in (curses.KEY_RIGHT, curses.KEY_ENTER, ord('l')):
                 self.open_submission()
                 self.draw()
@@ -42,12 +41,10 @@ class SubredditPage(BasePage):
             elif cmd == ord('o'):
                 self.open_link()
 
-            # Enter edit mode to change subreddit
             elif cmd == ord('/'):
                 self.prompt_subreddit()
                 self.draw()
 
-            # Refresh page
             elif cmd in (curses.KEY_F5, ord('r')):
                 self.refresh_content()
                 self.draw()
@@ -55,7 +52,6 @@ class SubredditPage(BasePage):
             elif cmd == curses.KEY_RESIZE:
                 self.draw()
 
-            # Quit
             elif cmd == ord('q'):
                 sys.exit()
 
@@ -99,6 +95,11 @@ class SubredditPage(BasePage):
         page = SubmissionPage(self.stdscr, self.reddit, submission=submission)
         page.loop()
 
+    def open_link(self):
+
+        url = self.content.get(self.nav.absolute_index)['url_full']
+        webbrowser.open_new_tab(url)
+
     @staticmethod
     def draw_item(win, data, inverted=False):
 
@@ -131,8 +132,4 @@ class SubredditPage(BasePage):
             text = '{author}'.format(**data)
             win.addnstr(row, 1, text, n_cols-1, curses.A_BOLD)
             text = ' {subreddit}'.format(**data)
-            win.addnstr(text, n_cols - win.getyx()[1], Color.YELLOW)
-
-    def open_link(self):
-        url = self.content.get(self.nav.absolute_index)['url']
-        webbrowser.open_new_tab(url)
+            win.addnstr(text, n_cols - win.getyx()[1], Color.YELLOW)
\ No newline at end of file