diff --git a/util/wmmenugen_parse_xdg.c b/util/wmmenugen_parse_xdg.c
index 83800ba1..27690f1f 100644
--- a/util/wmmenugen_parse_xdg.c
+++ b/util/wmmenugen_parse_xdg.c
@@ -448,11 +448,11 @@ static void getLocalizedStringValue(char **target, const char *line, int *match_
 	}
 
 	if (compare_matchlevel(match_level, locale)) {
-		wfree(locale);
 		*target = wstrdup(p + kstart);
-		return;
 	}
 
+	wfree(locale);
+
 	return;
 }